July 23, 2009

The day the grown men cried

Filed under: Bicycles,History,Sports by Branko Collin @ 8:50 am

The Tour de France is drawing to a close, and Dutch cyclists and teams have so far failed to put their mark on the great race. Local sports writers have started to look elsewhere for heroic stories, and one of those places is the past. And the one story inevitably to be rediscovered is … dun! dun! … The Day the Grown Men Cried.

A story “from the old box”, as we say. On 5 June 1988, the Giro d’Italia was to climb the Passo di Gavia in the Italian Alps. A somewhat ordinary looking stage on paper, but when the cyclists woke that morning, they heard snow had covered the road at the top.

Dutch cyclist Johan van der Velde broke away from the pack at the start of the climb and was the first to cross the pass. But he paid a price! Just before his breakaway he had given his raincoat and sleaves to a surprised team-mate. Rain had already plagued the cyclists, but now, a few kilometres before the top, a blizzard hit the mountain.

Van der Velde managed to get over the top, but two kilometres into the descent his cold body started shaking uncontrollably and he had to stop for fear of falling off his bike. He never finished the descent on his bike, instead he drove in his team manager’s car to a point three kilometres off the finish, where he got back on and cycled the last bit. Van der Velde eventually lost 47 minutes to the winner, but wasn’t disqualified—the jury understood.

The conditions were so harsh that many cyclists had to stop for cognac, hot tea and massages. It was so cold that two of the former Giro winners cried in pain. The snow froze the cyclists’ hands and clogged up their brakes, turning the descent into a dangerous undertaking.

Only two of the cyclists in front finished the descent without stopping and without help. Andy Hampsten of the USA and Erik Breukink of the Netherlands raced off the mountain as fast as they could towards the finish line in Bormio. A couple of kilometres before the end, Breukink sped past Hampsten (PDF) and won the race by 15 seconds. Hampsten however won the pink jersey, the mark of the race leader, and he wouldn’t let go of it until the end, competing a fierce battle with second place Breukink in the remaining stages. Hampsten became the first American to win the second most prestigious bicycle race in the world.

Breukink admitted that it was only the thought of being in contention (Dutch, Real Media) that kept him on his bike during that brutal descent. Until then, he had had the reputation of being a bit of a softy, but the Gavia Pass win rid him of that moniker forever.

Through some miraculous stroke of luck, none of the cyclists died that day, although Hampsten’s team-mate and countryman Bob Roll suffered from hypothermia and an extremely low heart rate of 27 bpm.

There are very few TV images I can show you of this stage. Like today, the major bicycle races then had extensive TV coverage, shot by cameramen on motorcycles often taking even more risks in slippery descents than the cyclists themselves. The images were supplemented by video shot from helicopters that doubled as flying relay stations. The signal from a motor camera will not travel through mountains, and on that day it was discovered that blizzards have the same effect. The only moving images made of this climb were those of a solitary land-locked camera at the top of the pass.

Watching that video made me realise that in those days you could play another game of Spot the Dutchman. French team La Vie Claire (Bernard Hinault, Greg Lemond) wore jerseys inspired by Piet Mondriaan’s paintings.

(Photo of the Passo di Gavia by Marco Mayer, some rights reserved.)

Tags: , ,

July 22, 2009

Foldable e-reader Readius provides last headlines

Filed under: Gadgets,Online by Branko Collin @ 4:34 pm

“Readius is dead” (CNet), “… goes under” (Washington Post), “… closes its doors” (Geek.com), “… files for bankruptcy” (IT Pro Portal)—news sites are struggling not have to use the headline PC World did: “Flexible eBook reader company folds.”

Polymer Vision, the Dutch display company that came up with the foldable electronic reading device Readius, has, as you may have inferred by now, filed for bankruptcy. CNet quotes CEO Karl McGoldrick as saying that the product itself may survive: “We are working hard to find new investors to take over and re-start and get our technology and product into the market, where it should be.”

There is some speculation among tech sites whether the arrival of the Amazon Kindle may have led to Polymer Vision’s demise, but that seems unlikely to me. The Kindle is only sold in the USA, and there is plenty of room for e-readers in the rest of the world. A more probable assumption is that the Eindhoven-based company has serious competition from recent, large screen mobile phones. Early press photos of the Readius suggested that the device was to be used by business people on the move for reading up on stock reports and news.

(Photo: Polymer Vision.)

Tags: , , , ,

Rotterdam cinema cashes in on bad behaviour

Filed under: Film,Weird by Orangemaster @ 10:50 am
Pathé de Munt

We’ve blogged quite a bit about a disturbing trend called the ‘War on fun’, but as of late, the wind is blowing in an entirely different and more disturbing direction: cashing in on what was once considered normal.

The big Pathé cinema in downtown Rotterdam is offering 30+ VIP screenings at an additional price, including coat check (useless during three seasons here) and popcorn. Sounds good, but what’s the difference? It’s quiet.

The whole idea is apparently a hit. Normal is in again, but it’ll cost ya. Oh, and they claim the extra price tag is to pay for additional security because ushers can’t shut the kids up.

Yes, it seems the Pathé is bad at getting rid of ‘youth making noise and causing problems’. And apparently the only way the Pathé can promise a quiet movie is by kicking out patrons younger than 30 years of age — that’s what the 30+ stands for — and getting the thirty-somethings to fork out more money for normality with a nice side order of discrimination. It’s like a one-night gated community of well-behaved, slightly richer people.

I can hear some of you now: ‘Pfff typical Rotterdam’, ‘pfff stupid kids’, pfff those damn (fill in ethnic slur of choice)’. Or maybe it’s an upgraded New Coke syndrome: take away the regular, create a need, fill in the gap and nail people with the bill. Maybe it is brilliant. Scary thought.

I never really liked the Pathé and enjoy my own DVD collection at home with my own popcorn, my own beverages and my chosen company. The Pathé has given me an extra reason to not give them my money: they don’t have the cojones to do their job properly, and have monetary reasons to never do so again.

No wonder people download films from the Internet! Remember, in Amsterdam a while back, Pathé de Munt were the people who divulged their visitors’ personal data because their personnel can’t use computers properly.

(Link: ad.nl, Photo: film.ziggo.nl)

Tags: ,

July 21, 2009

Vote for the next Google Street View target

Filed under: Bicycles,Dutch first by Branko Collin @ 9:16 am

Google has had a tricycle custom built to take photos in locations that Street View cars and vans have difficulty accessing. They already had the trike take pictures in Italy and the United Kingdom, and now it is heading to the Netherlands.

If you like, you can vote which Dutch locations will get the Street View treatment, candidates include the old Parliament buildings, the Efteling theme park, and the Scheveningen boulevard which sports the only pleasure pier of the country.

(Link: Algemeen Dagblad. Photo of an Efteling dragon by Jeroen Kransen, some rights reserved)

Tags: , , , , , , ,

July 20, 2009

Portable ice bath on Tour a Dutch thing

Filed under: Gadgets,Sports by Orangemaster @ 12:05 pm
IcyDip (assembly) 2

It’s a day of rest for the Tour de France and a good time for us to find a Dutch angle to it. Dutch cyclist Niki Terpstra of Team Milram tells us of a cool way to freshen up and feel better after a long day of cycling: sitting in a plastic dustbin with ice water, designed by Icysolutions, a Dutch company. The ‘Icydip’ was thought up by two former students of the Delft University of Technology, Hicham Shatou and Tarek Ghobar.

You can watch this promotional video to see it properly or a shaky video in Dutch with Niki Terpstra (scroll down a bit), or both.

(Explanation with English subtitles starts at 0:45, albeit with football players)

(Link: bizz.nl, Photo: icysolutions)

Tags: , , ,

July 19, 2009

Dancing in the street

Filed under: Gadgets,Music,Photography by Orangemaster @ 4:00 pm
rock4

On Saturday, July 18, three motivated parties got together and created a real ‘happening’ in front of the Rockarchive photo gallery in Amsterdam. A group of enthusiastic rock n’ rollers from the Gel Vereniging danced until dark right on the pavement to the delight of many people, the gallery got people paying them a visit to look at their unique photo collection and Orangemaster (aka DJ Natashka) scored the music and took some pictures.

Considering the slightly somber mood of downtown Amsterdam as of late with increasingly more odd rules on how to behave on terraces and on the streets, we had expected complaints or even the police, but it was smooth sailing from 6 pm to 11 pm. Many people took pictures, a film crew came by and now more people know how cool the Rockarchive photo gallery really is.

Tags: , ,

Inner city cargo train system in Utrecht

Filed under: Automobiles,Sustainability by Branko Collin @ 1:28 pm

When I was a teenager, I had to bike through the narrow and windy cobblestone streets of a typically Dutch city centre to get to school, and part of that ride was spent waiting behind large, four-ton trucks delivering who knows what. Maybe it was 50 envelopes or a crate of tomatoes. It gave me the time to muse about a system where cargo was off-loaded just outside the city centre to smaller, horse-drawn carts for further distribution.

Although Utrecht-based company Cargohopper ditched the horse, they did implement this scheme for distributing goods to inner city stores to a tee. The small width, 1.25 metre, will surely lead to less irritation for the other road users.

Some figures from the company:

Cargohopper is a vehicle that can tow 3 metric tonnes in a linear line by means of a 48 Volt 28 hp electric engine. Its max speed is 20 km/h, but that is more than enough as it is only driving in the inner city of Utrecht and does not do more than 60 kilometres a day.

[…]

Once empty, it collects dry cardboard, paper and empty packaging from shops for recycling, so it never runs empty. In this way, Cargohopper removes up to 100,000 van kilometres from the inner city streets and saves about 30 tonnes of CO2 annually.

(Link: Autobloggreen. Photo: Cargohopper.)

Tags: , , ,

July 18, 2009

Amsterdam more affordable, except for parking

Filed under: Automobiles by Branko Collin @ 9:23 am

Amsterdam slid from 25th most expensive city in the world to 29th, according to a recent Mercer study, as Dutch News reports. The one cost with which Amsterdam tops every other major city in the world is parking.

Other Dutch cities did not even make it into the top 50, with Berlin being a ‘cheap’ European capital at 49—is East Berlin dragging that number down? The top three of the Cost of Living list this year are Tokyo, Osaka and Moscow, in that order.

Car owning visitors to Amsterdam* are out of luck though. According to Parool (Dutch), quoting a study by Colliers International, Amsterdam proudly leads the list of most expensive cities in the world when it comes to parking, with a daily rate of 70 USD. The second city on that list, London, only charges around 55 USD a day.

(more…)

Tags: , , , , , , , ,

July 17, 2009

Pitching to women? Make whatever it is pink

Filed under: General by Orangemaster @ 10:32 am

“Women create their own glass ceiling”

This advert has been around for a while and was published in a Dutch feminist magazine (Opzij), back when Hillary Clinton was running for President of the US, but the negative responses to it from men and women told me I had to run with it.

The glass ceiling is that invisible barrier some women encounter in the workplace when climbing the corporate ladder and not getting that promotion because they are female. In Canada and the US, this issue is pretty much a thing of the past, but in the Netherlands, set the clock back about 15-20 years. The top women in business here are often foreigners.

I polled my women entrepreneurs’ group and they generally did not like the cheap joke, although they could imagine that the marketing guys (men probably made this ad, statiscally) thought it was amusing, as did one woman. She also pointed out this ad was voted “most emancipatory ad” in Opzij magazine.

The whole point of this ad was to convince women to go to Gamma (hardware store) and buy stuff. All the women I polled said that they did not need signs with rounded corners and childish pink things to go out and buy a power drill. We all found that insulting.

And then I asked Dutch marketing journalist Jeroen Mirck what he thought.

“Every marketer reads the same market research, which means that all hardware stores get the same advice about marketing aimed at women. Although Gamma is extending their interior decorating range, people usually go to IKEA for that. A woman who builds things also needs a hammer, some wood, a faucet or a drill. It’s all really nice to push extra things at the cash register (which women are very sensitive to, according to the same market research), but a hardware store should not forget who their main target audience is: men.”

Besides the pink for women disease that so many companies fall prey to — and no one knows why AND it looks a gay pride thing — I thought the ‘glass ceiling’ bit was painful because it’s quite true here. And then when I saw the Oval Office, I thought of the other Clinton, the man that had Monica Lewinksy ‘climbing up the corporate ladder from under the desk’, but that’s just me.

Tags: , , , , ,

July 16, 2009

Generic ad insult gays and Amsterdam fans

Filed under: General,Weird by Orangemaster @ 3:07 pm
gay

Here’s a scary portion of “maybe the good marketers were on vacation” over at the Dutch bureau for tourism.

I bet you couldn’t guess what this advert was for even if you wanted to. It could be whitening toothpaste. Or Prozac. And you’d be dead wrong.

This advert was designed to encourage American gay men (because they keep telling us lesbians have no money) to come to Amsterdam. Since gay also means happy, everybody is laughing, including a dog (!) and an underaged boy (!!). They threw in an Asian and an ‘African-American’ (chances are they aren’t) like they do in the US. None of these people look Dutch, either.

I asked gay Amsterdam resident and Ph.D. in Sociology Laurent Chambon what he thought of this advert.

“This campaign is idiotic for two reasons. First, it seems like they were afraid of the word ‘gay’ and are playing on the word to disguise what they really want to say, which hurts after spending decades trying to come out of the closet! American gays come to the Netherlands to be themselves and for marihuana, sex, culture, architecture, shopping, design, clubs, etc. That is what we should be selling them.

The second is that they are selling Amsterdam as if it they were selling yogurt, insurance or a family vacation. Amsterdam practically sells itself, but here they are using generic headshots from an image databank.”

(Link and image: volkskrant.nl)

Tags: , , , ,