Everytime I see parents with unprotected small children on their bikes, sometimes two, or when I see small children riding hard and recklessly in traffic without helmets, I cringe. And everytime single time I have brought this up at parties, the Dutch tell me to shut up because they know better and that no one gets hurt since they were all born on bikes.
If that really was the fantasy world we lived in, then handing out 35,000 free helmets to children in Zeeland would be a total waste of money, right? Over the next five years, the Zeeuws Coördinatiepunt Fiets (ZCF) in the province of Zeeland will be doing just that, handing out free bicycle helmets to stop children from getting injured or killed.
Last year, the emergency wards in Zeeland treated 4,000 children up to age 17 for head injuries. On an annual basis, 10 to 15 children under age 13 die in traffic riding bikes. About 20,000 children between age 0 and 12 get treated in hospitals as a result of a traffic acccident.
Imagine your cute kid dying because you think no one gets hurt on bikes. Blame all the cars? Write off Zeeland as a ‘different’ part of the country?
And then, the best argument of them all: snowboarders and mountainbikers use cool, hip helmets, what’s wrong with doing so on your bike? It’s not ‘tradition’? The statistics are wrong? Kids just don’t really get hurt?
Bravo Zeeland!
(Link: ad.nl, Photo: holcus.nl)